Belvedere debuts terroir vodkas at London Cocktail Week
Luxury vodka Belvedere is debuting its Belvedere Single Estate Rye Series at London Cocktail Week (3-8 October). The launch features two vodkas, Smogóry Forest and Lake Bartężek.
The Belvedere Single Estate Rye Series represents an exploration into the idea of terroir (soil, topography, and climate) in vodka, making the claim that climate variation affects the taste yielded from the same Polish Dankowskie Diamond Rye used in each expression.
Claire Smith-Warner, head of spirits education for Moët Hennessy, says, “Terroir is not simply a notional concept, it really does shine through in our food and drink and enables us to experience the history and traditions of a place through our palate and senses.
“We hope this innovation will leave people with a better understanding of terroir and a fresh perspective on vodka and its potential to be much more than a neutral spirit. We’ve always championed that vodka has complex taste and character and this series is further evidence of the approach to vodka that defines Belvedere.”
Rodney Williams, president of Belvedere Vodka, adds, “Our new single estate vodkas represent a very special innovation for Belvedere.
“It is the next phase of our quest to show that there is refinement, discernment and extraordinary quality in vodka. It also reflects our commitment to exceed expectations, both in the use of bakers-grade Dankowskie Diamond Rye and our ability to draw out nuanced flavours.”
Belvedere Smogóry Forest and Lake Bartężek are best drank neat or on the rocks. If used in a cocktail, the brand encourages using them as an alternative in classic rye whisky cocktails.
Belvedere Smogóry Forest and Lake Bartężek will also be available in select international markets including the US, France, Australia and others in early 2018.
