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New look for Yeo Valley
Date: 20/02/2012
The Yeo Valley range will feature a new logo and packaging design from early next month, with the new look designed to ‘illustrate the delicious Yeo Valley taste and reflect the brand’s ethos as an independent family farming business’.
“We wanted to evolve our look and feel to show our customers what Yeo Valley is all about; making the best yogurts in a real place – the Yeo Valley,” explains managing director Tim Mead. “We have developed some fantastic new recipes and also moved on our packaging to reflect who we really are. We feel that it now communicates delicious dairy.”
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MAY 2012
SENSITIVE SUBJECTComplete guide to allergen control
TROUBLE IN STORE?
Rogue ingredient risk to food brands
CREAM OF THE CROP
Stevia's dairy industry potential
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