Frozen food industry set sights on £10bn sales

The vision of creating frozen food sales worth £10bn has been outlined at the industry’s annual conference in Birmingham, UK.

Speaking at the British Frozen Food Federation’s yearly gathering, chief executive John Hyman, says, “In the 12 months since we last met the industry has achieved a significant milestone: retail sales worth over £6 billion. When combined with £2.3 billion worth of sales in foodservice, we have a UK frozen food market worth £8.3 billion, and it’s growing in volume as well as value.

“We are getting closer to reaching the £10bn target and I expect great things from frozen as many of the factors driving retail and foodservice markets are favourable to frozen food.”

The conference, at the Birmingham Hilton Metropole hotel, was attended by over 300 delegates and ran alongside the BFFF’s annual Health & Safety Seminar and a newly launched Technical Seminar.

The opportunities for exporting more frozen food, as well as retail and foodservice trends both in the UK and globally were covered by speakers including Nick Downing of the IGD, Graeme Littlejohn from the Scotch Whisky Association, Chris Hayward of Kantar Worldpanel and Simon Stenning of MCA.

Hyman adds, “Sales of frozen in retail are buoyant and I expect to see further growth as our members continue to innovate and develop premium products and more choice across every category enabling more consumers to trade up to frozen.

“As an industry, our supply chain is more efficient and controlled than ever before, with investment only growing. The frozen food industry is united in its commitment to innovation, investment and insight and will continue to drive forward in 2018 and beyond.”

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