Bell Flavors & Fragrances presents latest range at Snackex

At this year’s Snackex, Bell Flavors & Fragrances EMEA will present its comprehensive portfolio of authentic, trend-inspired snacking concepts.

Bell is following the latest food trends in its flavours from Asian street food to herbaceous gin, and is also combining consumers’ hunger for new experiences by exploring insect proteins. With its seasoned insect snacks, Bell delivers innovative product solutions for a category that is expected to keep flourishing in the upcoming years.

Snacking is increasing, but consumers are also looking for healthy on-the-go solutions, creating a strong need for natural ingredients, transparency and simplicity of ingredients, as well as a focus on salt-reduced product developments, low-calorie options and added nutrients in the long-run.

As taste is crucial, combining indulgence and premiumisation with natural and healthy ingredients is one of the major focus areas for Bell when it comes to salty snacks. Intense and complex taste profiles, broader influences from other cultures, or increased novelty factors are driving innovation. Bell is therefore focusing on constantly developing its snack seasonings portfolio to create authentic eating experiences.

Based on current consumer needs and clean label expectations, Bell equally focuses on functional aspects and healthy snacking, inter alia, with a portfolio of seasonings comprising a natural flavouring and allergen-free declaration or by adding ingredients for depiction. Creating seasonings with low salt content is also a major aspect in Bell’s new developments.

Bell’s snack seasonings deliver high quality taste solutions for a broad range of snacking products, including classic potato chips, extruded snacks and pellet snacks, as well as vegetable or grain-based snacks and popcorn.

Snackex takes place 27-28 June at CCIB, Barcelona, Spain. Find Bell Flavors & Fragrances at booth 412

Related content

Leave a reply

Food and Drink Technology