Almond use continues to climb

According to the latest Innova Market Insights Global New Products Report, almonds outpaced overall food and nut introductions around the world in 2013, climbing 35%, compared to a 10% increase in 2012. As the number one ingredient nut for eight years running, almonds continue to lead new product introductions around the world and over multiple categories, widening the gap between other nuts.

Almonds have maintained their position as the leading nut type in global new products since 2006, and with 7,893 product introductions in 2013, almonds also maintain the largest share (35%) of total nut products introduced last year. In 2013, Europe led all other regions in almond introductions with 3,922 new products in market.

Around the globe, almonds are the top nut introduced in bakery, cereal, dessert and ice cream products and are the second most popular nut in snacking. The snacking category, however, has experienced a record 52% increase in global almond introductions, making snacks the category with the highest worldwide growth in 2013 (followed by the bakery and cereal sectors with 39% and 37% growth respectively). Confectionary remains the leading sector for new almond introductions, with 30% global share in 2013.

“Almonds continue to grow in popularity every year and really stand out in nutritious snacking,” says Lu Ann Williams, director of innovation at Innova Market Insights. “A fit into so many of the top trends such as natural, simple, better-for-you and clean label, it’s no surprise that almonds are a go-to ingredient for manufacturers today.”

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