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First natural energy drink with plant based BCAAs and first brand to launch on Strava

Posted 28 April, 2020
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Tenzing has brought forward the launch of its most powerful plant-based energy drink with more people concentrating on exercising and keeping active.

Tenzing Blackberry & Açai is crammed with anti-oxidising berries and is the first blend to include natural BCAAs to specifically increase stamina and aid sports recovery. The bigger 330ml can packs 30% more caffeine than the previous two blends.

“Since lockdown more people than ever have taken up a new sport, exercise regime or fitness challenge, which made us think; people need this drink now more than ever,” said Huib van Bockel, founder.

Tenzing has strengthened the usual triple hit of natural caffeine, electrolytes and vitamin C with branched chain amino acids from corn. Making it the first naturally energising drink with vegan BCAAs. And now with even more Vitamin C to reduce tiredness and fatigue and support the immune system.

Continuing its mission to champion the power of plants, Tenzing set out to find a natural source of BCAA for its newest flavour profile.

Nearly all other BCAA products are made from keratin – a process which uses solvents to extract the amino acids from animal derived sources.

“Somehow people have come to believe that energy from nature is not as strong as artificial energy drinks. This is of course far from the truth as our natural range packs just the same punch. Now we’ve launched a drink that goes even further. We found a way to source BCAA from corn and are excited to launch the world’s first naturally energising drink with plant-based BCAAs,” added Huib van Bockel.

While researching ingredients, Team Tenzing discovered it was possible to extract BCAAs by fermenting corn using friendly probiotic bacteria.

Tenzing said its blend is the strongest plant-power on the market and the only plant-based BCAA drink free from any artificial ingredients.

Tenzing is the first brand to launch a product on the Strava fitness tracking platform. Strava users that complete the ‘Tenzing Unleash Energy Challenge’ will be the first to experience the new blend from 11th May.

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