Pharma bottle gives gin craft appeal

 

BrewDog backed distillery LoneWolf has chosen a Beatson Clark bottle originally intended for pharmaceutical products for its new craft gin.

The Scottish distillery launched its first spirits into the industry last year with its V1 and V2 prototypes. In January it launched its V3 prototype gin which has an eye catching look thanks to the new white flint bottle, the company says.

Beatson Clark’s 500ml Sloping Shoulder Flat bottle was designed for medicines, but its elegant lines and unusual shape help to emphasise the nature of LoneWolf’s product.

“We love it when customers give our glass bottles and jars a creative twist,” says Beatson Clark marketing manager Charlotte Taylor. “With LoneWolf, BrewDog have gone one step further and put a craft spirit in a pharmaceutical bottle, and we think the final effect looks great.”

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