Lost Sheep Coffee under new wraps

Lost Sheep Coffee, the plastic-free compostable coffee capsule company, has gone to extraordinary lengths to ensure that its product range is as environmentally friendly as possible with its space saving double-stack design.

Lost Sheep Coffee’s plastic free 100% compostable Nespresso compatible coffee pod range will be available in new double-stack boxes, which have been designed to be instantly recognisable and stand out on the shelf. To match the green credentials of the compostable capsules the outer packaging is also environmentally friendly using vegetable inks and is 100% recyclable. The shape, design and branding is incredibly eye-catching encouraging buyers to interact with the brand.

A new supermarket listing in Morrisons is partially responsible for the shift.

“The new packaging means we can save space with the new double stack design ensuring that we are as green as possible. It is important to us to think very carefully about the transport and distribution channels for Lost Sheep Coffee so the new packaging design means that we are sure that we are working in a way that is as environmentally friendly as possible,” said Lost Sheep founder Stuart Wilson.

The pods themselves will remain the same.

“The capsules are made using a waste product from the paper industry, which would normally have been destined for incineration, the waste product being lignin (wood bark). Using the latest advancements in compostability technology, this waste product is used to form the outer shell of our capsules. As the capsule is derived from 100% natural products, when composted inline with our advice it can compost to absolutely nothing in a matter of weeks,” said Wilson.

Lost Sheep Coffee is credited with shaking up the staid commercial retail coffee bean and capsule industry. Since its small beginnings in 2012, Lost Sheep Coffee has seen dramatic growth, most recently with the launch of its plastic free 100% compostable Nespresso compatible capsules in spring 2019.

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