Renowned industry expert publishes new book exploring connected packaging‘Connected Packaging: The Game-Changing Marketing Tool’ offers in-depth insights into the future of brand-consumer interactions. Packaging
Summer-themed smart packaging entices consumers with personality- infused drinksUpdated campaign unveils recipes for tailored drinks, desserts and cocktails to fit any personality type. Drinks, Packaging
Future looks promising for connected packaging in 202480% consider connected packaging to be increasingly important to the packaging industry. Packaging
Jus de Fruits Caraïbes launches interactive packaging campaignUsers can play an entertaining game where they are encouraged to slice fruit to create fruit juice. Packaging, Sustainability
interpack 2023: Greiner Packaging celebrates 40 years with K3 inspired connected experienceWeb app to showcase the benefits of self-separating K3 packaging. Packaging
Connected packaging set to become mainstream, reveals surveyDigital experiences studio Appetite Creative has released results from its first ever connected packaging survey, with 54% of respondents claiming to have already incorporated connected experiences into their marketing plans. Packaging
