Stokes Sauces first to launch 100% recycled squeezy bottles

Premium condiment maker, Stokes Sauces, has announced the launch of a squeezy sauce bottle which is made entirely from recycled plastic.

Stokes is thought to be the first condiment brand to launch a 100% recycled plastic bottle in the UK.

The game-changing move is an integral part of the company’s goal to become a “zero to landfill” business by 2021. The bottle is also 100% recyclable.

The new recycled bottle from Stokes will be used for all five of the brand’s products which are currently available in its original ‘squeezy’ bottle – Tomato Ketchup, Reduced Sugar Tomato Ketchup, Real Mayonnaise, Brown Sauce and Original Barbecue.

As the recycled bottles roll out across the UK, Stokes Sauces’ Real Mayonnaise will be available in Sainsbury’s, while the brand’s Tomato Ketchup and Reduced Sugar Ketchup will be appearing on the shelves in Waitrose at least for a limited time.

The recycled bottles will also be available on Ocado as well as in selected Nisa, Costcutter, Spar, Booths, East of England Co-op and independent grocery stores in the coming weeks.

The new packaging is made from food grade recycled PET plastic (rPET) and is also fully recyclable.

The bottle includes clear messaging on the label explaining to consumers why the plastic has a slightly darker tinge – an inevitable result of using recycled materials.

Commenting on the move, founder and managing director of Stokes Sauces, Rick Sheepshanks, said: “The new plastic does have a slightly darker tint which particularly for the mayonnaise means the product looks a little different.

“We have had to take a deep breath before making this move and trust our customers to continue to support us. Our condiments remain as delicious as ever, and the plastic is of course completely food grade certified.

“We know we’re doing the right thing by our customers and our planet, and continue on a journey to examine every part of how we run our business to minimise our impact as much as possible.”

As well as helping to minimise waste, rPET also has a much lower carbon footprint than virgin PET plastic.

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