Ocado expands use of Polytag QR code to 60 productsOnline grocer packages dry food and cleaning products in refillable containers to reduce single-use plastic and encourage reuse. Packaging
Renowned industry expert publishes new book exploring connected packaging‘Connected Packaging: The Game-Changing Marketing Tool’ offers in-depth insights into the future of brand-consumer interactions. Packaging
Polytag and Biffa collaborate with Ocado Retail, Co-op, and Aldi on lifecycle dataRetailers will be able to access insights, such as where, when and how much packaging has been recycled. Packaging, Sustainability
Co-op to apply Polytag’s every-time QR codes and UV tags to own-label PET bottlesIndustry-first, provides ‘unprecedented’ visibility of packaging during recycling. Drinks, Packaging
Polytag and Co-op launch recycling trialUsing UV tag reading technology, the retailer can accurately identify how much of its plastic packaging is being recycled. Packaging