Investment boosts noodle production at Poznan factory
A €19.4 million investment at Unilever’s Poznan factory in Poland is ensuring the business is prepped to feed an increased demand, thanks to fully automated lines that will boost noodle production and efficiency.
Easy, affordable and endlessly versatile, Japanese-style noodles have, over the last few years, successfully made the jump from speciality restaurant treat to convenient meal-in-minutes staple throughout Europe.
“Noodles are one of our priority categories, with great growth potential not only in Poland but also throughout Europe,” says Michaela Franekova, nutrition lead, East Europe, Unilever, adding that currently the UK is the biggest market in Western Europe, followed by Poland.
Noodles are one of our priority categories, with great growth potential not only in Poland but also throughout Europe,” Michaela Franekova, nutrition lead, East Europe. “The noodle market in Europe is still growing dynamically and according to Euromonitor, further volume growth is forecast – 7% volume growth by 2027 in Eastern Europe, taking 2023 as the baseline, and 10.8% in Western Europe.”
Thanks to investment in new technology the Poznan factory, already the largest European production site for Unilever’s Nutrition business, will see its output of Knorr, UNOX and Amino brand noodles increasing.
This upgrade will also adhere to strict environmental standards that will improve water and electricity use, and reduce waste.
