Mixed support for Tesco, says new survey
The British public are unable to agree on their opinion of retail giant Tesco, although it wins support overall by a slim margin, and is especially popular among young people and in Scotland, new research by YouGov has found.
While 45% of British adults attribute Tesco’s success to its cheap, varied food choices and ability to create jobs wherever it goes, 43% feel that it is ‘too powerful’, ‘pushes down prices for producers’ and ‘drives out competition from smaller shops’.
The supermarket chain is nothing if not controversial, widely touted as the most successful of its kind in the UK, with new stores – selling anything from food to clothes to mobile phones – still being built amid mixed support and dismay from the public. Negative press and consumer ambivalence does not seem to have affected Tesco’s performance in the last year, though – YouGov SixthSense research has shown that its dominance in the food market remains very strong, representing one third of the entire food retail market value.





