Dalziel Ingredients’ new report hints at Asian summer food trend for 2021

Asian and Middle Eastern food look set to be top trends for summer eating in 2021, according to new research underway for the latest summer eating review by Dalziel Ingredients.

Dalziel’s annual review of world cuisine – called ‘Summer Eating Insights’ – gives food manufacturers a detailed evaluation of this summer’s most popular food products and eating habits, and predicts next year’s big products, trends and influences.

It forecasts what the nation will be eating next summer, and, importantly, how food manufacturers can use this information to create their next big products for consumers.

Research is now being compiled for ‘Summer Insights’ by the new product development and marketing team at Dalziel Ingredients, the UK specialist in bespoke seasoning blends, cures, functional ingredients and ambient sauces.

Market analysis for ‘Summer Insights’ covers an extensive range of this summer’s top food products in retail, restaurants and food service, from meat and fish to vegetarian and vegan.

Fran Hutton, NPD director at Dalziel Ingredients explained how the report will be an invaluable resource to customers.

“Based on our own global research, we advise customers on exciting ways to add a new twist to their summer eating products.

“We take influences from global flavours including Asian and Middle Eastern, from the street markets of Marrakesh to Rio, and look at what’s big in street food around the world, from Mexico to South Eastern Asia.

“We evaluate current and past trends to help customers keep ahead on new concepts and flavours. And we help them develop new food ideas for innovative, great tasting, commercially viable end-products.”

The impact of the coronavirus pandemic will inevitably influence food trends, said Hutton.

“The delay of world events like the Tokyo Olympics means retailers will push back their food ideas to next year.

“We expect to see Asian food and what’s trending in Japanese restaurants as one of the big food trends.”

Dalziel’s full report will be available to food manufacturers from June 2020, when manufacturers can book virtual customised presentations and request sample products.

Last year’s summer eating report of supermarket trends showed all things spicy continued to be a hot favourite. Other hot trends included variations of BBQ, fruity mango, world flavours influenced by street food, the addition of sauce sachets and boozy flavours.

The nation’s continued craving for sausages and burgers saw new variations with the launch of footlong hot dogs, boozy bangers, firecracker chicken wings, ancho chilli and lime belly slices and jalapeno beef kebabs.

‘Summer Eating Insights’ is one of a series of foodservice market reports published by Dalziel, which also includes a sausage report and Christmas review.

Manufacturers can book a customised review from 1 June 2020 by emailing bbq@dalzielingredients.co.uk or tel: 0191 469 3078.

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