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Biggest non-alc beer brand in US lands in UK

Posted 10 January, 2025
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Consumers wanting to try something new to keep Dry January interesting need look no further than the biggest non-alcoholic beer brand in the US, Athletic Brewing Company.

The alcohol-free lager is only 25 calories per can, and is a lighter way to enjoy Dry Jan, arriving in the UK, via Ocado. Flavour is everything and only the most premium of hops have been used – sans alcohol, full of taste.

Any Gunners fans out there? Also enjoy the brews at the Emirates Stadium – we’re the official non-alcoholic beer brand for Arsenal FC.

Multi-award winning, vegan-friendly and gluten-free, over 25,000 5-star reviews – Athletic Brewing Company has two huge sites in Connecticut and San Diego and use the most premium of hops for exceptional flavour.

  • Run Wild IPA is 65 calories per 355ml can, gluten-free and vegan-friendly. It has a refreshing, golden-style brew. A delicate balance of grain and citrus for a crisp, light-bodied finish. Brewed with a blend of five Northwest hops, it has an approachable bitterness to balance the specialty malt body.
  • Upside Dawn Golden is 45 calories per 355ml can, gluten-free and vegan-friendly. It has a classic craft Golden style. Refreshing, clean, balanced, and light-bodied. Subtle earthy and spicy notes are balanced with citrusy aromas. Brewed with premium malts and American hops.
  • Athletic Alcohol-Free Lager is 25 calories per 355ml can. It is a sugar-free light brew, reimagined. Classically light and expertly crafted, this brew doesn’t sacrifice on flavour. 
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