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Morrisons jumps on chocolate bandwagon

Posted 29 October, 2009
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Budget supermarket chain Morrisons has launched a range of own-label chocolates, which it describes as an ‘affordable indulgence’.

It says the move comes in the wake of a growing demand for chocolate, with sales this year up by 10%.
Morrisons Best Chocolate is produced in Italy. The range includes Best Dark Chocolate, Best Milk Chocolate, Best White Chocolate, Best Milk Chocolate with Hazelnuts, and Best Dark Chocolate with Orange.

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