AA Labels adds a touch of spice to sauce retailer

Retailer Hot Scotch has received support for the bespoke design of its new jar packaging from UK label manufacturer AA Labels.

Following an initial call to discuss its requirements, Hot Scotch sent graphics to the design team, who were then able to offer suggestions around design improvements. Graphics were printed on AA Label’s labels on rolls, using its semi-gloss white permanent adhesive labels measuring 190mm x 40mm. AA Labels also supported the design of Hot Scotch’s tamper proof label featuring a Scottish style design.

Hot Scotch is a homemade hot sauce from Cople, Bedfordshire. Using five ingredients to bring heat and flavour to food, its chilies (Capsicum) are usually a mix of ‘mids’ (Scotch Bonnet) and ‘hots’ (Carolina Reapers, Ghost) and other chilies.

Hot Scotch managing director Navin Sankersingh comments: “We had been working on design concepts for a while and after an initial discussion, AA Labels brought a wonderful new look to Hot Scotch. It was so easy to work with the team that we will continue to use AA Labels as our business grows.”

Ian Axelsen, business development manager at AA Labels, comments: “One of the core parts of our business involves the supply of plain and printed labels to a range of customers transitioning from hobby and home production to a small business.

“To give these businesses as much support as possible, our Customer Care team will assist with thoughts and ideas around packaging plus support with design services.

“Over the years, we have seen a lot of initially small producers grow to become significant suppliers within their market sectors. There is no doubt that the level of interest and enquiry has grown during the lockdown periods, caused by the Covid-19 pandemic.”

For more information on AA Labels, visit: www.aalabels.com/label-design-service.

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