Add some sparkle
Britvic Soft Drinks is bringing back its limited edition J2O Glitter Berry to mark the festive season. The blend of grape, cherry and a hint of spice is back for a fourth year with a new look to add a touch of excitement to soft drinks this winter.
The single-serve bottle for 2014 comes in a gold and transparent full sleeve allowing consumers to see the glitter-filled liquid through the bottle.
Jonathan Gatward, GB marketing director, Britvic Soft Drinks, comments, “We’ve designed this year’s limited edition to really stand out and the blend itself is perfect for consumers looking for a seasonal drink. We know that consumers love the taste which is why we’ve brought it back for a fourth year running. This limited edition creates excitement for soft drinks at the right time of year; giving consumers who want a soft drink or a mixed drink inspiration to try something new.”
