drinks

 

Coca-Cola looks to Oasis

Coca-Cola Enterprises has launched Oasis Fusion, a new range of contemporary still water and fruit juice drinks that marks the latest extension to the growing Oasis brand. Oasis Fusion was created in response to research that revealed a growing demand among female consumers for more contemporary tasting, still fruit flavoured drinks with no added sugar. […]

Soda hybrid launched by Coca-Cola

Vault, the new hybrid energy soda launched by Coca-Cola North America, is said to be neither a soft drink nor an energy drink. Rather, it’s a unique energy soda that delivers attributes from both categories. It features a bold citrus taste with less carbonation than most sodas, and the high-octane refreshment of an energy drink. […]

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Firms face challenge from health food fads

The current consumer enthusiasm for healthier eating is creating a challenge for food companies. According to a new report from JPMorgan, firms are unsure whether to continue with high margin products that are not deemed so healthy as the narrow margin wellness foods. A research report entitled Obesity: Re-shaping the food industry, says that profitability […]

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Little effect from longer licensing hours

The new British alcohol licensing laws, which became effective in November, are deemed to make little difference to the drinks industry. Consumers are shifting from on-trade to off-trade drinking, motivated by the lower price and greater comfort of drinking at home. Few venues will move regular closing times by more than an hour and the […]

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Lack of trust puts consumers off functional food

A new report from independent market analyst Datamonitor reveals that sales of functional foods have rocketed across Europe, and were worth £4 billion last year. But many consumers are still deterred from buying these expensive products because they simply do not trust the makers. In the UK, where sales reached £419 million in 2004, over […]

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Brits urged to shed island mentality

Britain’s ‘UK-centric’ food manufacturers are being urged to widen their outlook to overseas markets as a means for growth in 2006. This call comes at a time when the UK food and drink export market is experiencing strong growth to both established and emerging markets, up 3.1% to £4.65 billion (£6.89bn) in January to June […]

Midlife market missed by drinks makers

Drinks manufacturers are missing out on the midlife market, according to a new report by independent market analyst Datamonitor. Apparently, the ‘midlifers’ are aged between 25-44, disinclined to binge drinking and account for 42 per cent of Europe’s multi-billion euro alcoholic drinks market. What’s more, alcoholic drinks manufacturers continue to regard young adults as their […]

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Soft drinks sales continue to soar

Nichols, the soft drinks group, has announced improved profits for the first half of 2005. Highlights for its two principal operations – soft drinks and beverage systems – included a 12% rise in profit before tax at £2.25 (£3.30) million. Turnover was up 24% from last year at £30.54 (£44.76) million. International markets for Vimto […]

Warning labels

Manufacturers of sugary foods and beverages could be forced to put warning labels on their products as, like cigarettes and alcohol, these are increasingly considered damaging to health. Soft drinks, in particular, are blamed for a nationwide increase in obesity, diabetes, tooth decay and osteoporosis. Michael Jacobson, director of the Center for Science in the […]

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Food and Drink Technology