Soda hybrid launched by Coca-Cola
Vault, the new hybrid energy soda launched by Coca-Cola North America, is said to be neither a soft drink nor an energy drink. Rather, it’s a unique energy soda that delivers attributes from both categories. It features a bold citrus taste with less carbonation than most sodas, and the high-octane refreshment of an energy drink.
Competitively priced with traditional soft drinks on the market, Vault and Vault Zero – a no-sugar version – will be available in new 20 ounce and one litre bottles, featuring a raised ‘diamond plate’ pattern to provide an easier grip. More packages, including two litre bottles and 12 ounce cans, will launch later this spring.