Renshaw introduces new colour coatings product line

Renshaw, the UK manufacturer of baking ingredients, has developed a new range of coloured compound products, inspired by US trends.

The new product, ‘Renshaw Colour Melts’, will sit within the non-block cake coverings fixture and aims to capitalise on increasing appetite in the category area, which is growing at over 200 per cent year-on-year.

Developed as an improvement on current market options, Renshaw Colour Melts have been formulated to melt easily, giving a strong and stable colour. Available in seven hues (Yellow, Green, Blue, Red, Pink, Black and White), the vibrant shades available will provide customers with a wider range of decorating options.