Environmentally friendly packaging from Crown
Crown Aerosols and Specialty Packaging Europe has collaborated with specialist tea brand Løv Organic to produce a range of premium tins, inspired by the brand’s ethos of respect for the environment.
The company turned to Crown with a specific brief for a tin that exudes minimalist modernity and simultaneously recognises the importance of sustainability.
100% recyclable, metal packaging can be infinitely recycled with no loss of physical properties. The more metal that is recycled, the less carbon emissions are generated in the process. As metal recycles forever, it reduces the need to extract and use virgin metal, allowing brands to save these limited natural resources and contribute hugely to the circular economy.
The intricate opening of the tin complements the overall premium look, creating a collectable product. Crown’s team created 30 different coloured containers, all of which were designed to appeal to customers and stand out on the retail shelf. Brightly coloured, with hints of Nordic influences, high resolution printing techniques bring the images on the tin closer to photographic quality than ever before.
