Nestle plans to stop Lion bar production
Nestle is considering stopping production of its Lion chocolate bar and is supposedly looking for a buyer for its Dijon factory as sales have dropped considerably.
Health trends have affected sales of some chocolate bars and Lion was condemned by a Consumers’ Association survey for its sugar and fat content.
Nestle has since reduced the amount of trans fat in a Lion bar, but sales fell 18% cent between 2004 and 2005 and in five years, total volumes have declined from 30,000 tonnes to 18,000 tonnes.
