Algatechnologies unveils water-soluble astaxanthin emulsion

Algatechnologies, an Israel-based manufacturer of natural astaxanthin, has developed a 2% natural astaxanthin in a liquid-emulsion format under the AstaPure brand.

Natural astaxanthin is a lipid-soluble ingredient usually used in oil-based formulations. However, due to its powerful antioxidant properties, there is a high demand in the market for a water soluble form that can be introduced in ‘oil-in-water’ formulations as an active functional ingredient for beverages.

“Since natural astaxanthin was recognized as GRAS by the FDA, we are seeing a growing demand from food and beverages manufacturers seeking water-soluble formulations of our AstaPure brand,” explains Efrat Kat, director of marketing and sales at Algatechnologies.
 

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