soft drinks

 

Britvic launches superfruit limited edition

Leading soft drinks company, Britvic, is bringing a brand new flavour to the fast-growing adult soft drinks category with the launch of a limited edition J2O Orange & Pomegranate flavour. J2O Orange & Pomegranate is the sixth flavour in the J2O suite and is set to further drive adult soft drinks sales over the crucial […]

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French crush on Britvic

French company PAI Partners is tipped as the favourite to acquire British-based soft drinks firm Britvic, which is reported to be the target of an international takeover. Britvic is said to be struggling in the fizzy drinks market as health-conscious consumers look for alternative options. The company, which owns Robinsons in Norwich and the Tango […]

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Soda hybrid launched by Coca-Cola

Vault, the new hybrid energy soda launched by Coca-Cola North America, is said to be neither a soft drink nor an energy drink. Rather, it’s a unique energy soda that delivers attributes from both categories. It features a bold citrus taste with less carbonation than most sodas, and the high-octane refreshment of an energy drink. […]

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Firms face challenge from health food fads

The current consumer enthusiasm for healthier eating is creating a challenge for food companies. According to a new report from JPMorgan, firms are unsure whether to continue with high margin products that are not deemed so healthy as the narrow margin wellness foods. A research report entitled Obesity: Re-shaping the food industry, says that profitability […]

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Brits urged to shed island mentality

Britain’s ‘UK-centric’ food manufacturers are being urged to widen their outlook to overseas markets as a means for growth in 2006. This call comes at a time when the UK food and drink export market is experiencing strong growth to both established and emerging markets, up 3.1% to £4.65 billion (£6.89bn) in January to June […]

Soft drinks sales continue to soar

Nichols, the soft drinks group, has announced improved profits for the first half of 2005. Highlights for its two principal operations – soft drinks and beverage systems – included a 12% rise in profit before tax at £2.25 (£3.30) million. Turnover was up 24% from last year at £30.54 (£44.76) million. International markets for Vimto […]

Warning labels

Manufacturers of sugary foods and beverages could be forced to put warning labels on their products as, like cigarettes and alcohol, these are increasingly considered damaging to health. Soft drinks, in particular, are blamed for a nationwide increase in obesity, diabetes, tooth decay and osteoporosis. Michael Jacobson, director of the Center for Science in the […]

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Food and Drink Technology