cider

 

Healthy eating tops the resolution list

Happy New Year! I hope you all enjoyed the festive season. The arrival of each New Year brings with it the usual ‘new year, new me’ claims as consumers make their New Year’s resolutions – often including something along the lines of eating less ‘naughty’ foods and/or eating more ‘healthy’ foods. Indeed, new research from […]

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SHELF LIFE: Round-up

Here is your weekly round-up of Shelf Life news. If you have a news item you would like to submit for next week’s round-up, please contact Carly Wood at carly@bellpublishing.com. The Coca-Cola Company will roll out the global brand Fanta in a frozen carbonated format in Belgium, the Netherlands, France, Sweden and Denmark initially, with […]

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Alcohol-free Kopparberg

With experts predicting that ‘dry January’ 2015 is set to be the most popular on record, Kopparberg is launching a new alcohol-free strawberry and lime cider. Kopparberg Alcohol Free Strawberry & Lime joins Kopparberg Alcohol Free Pear and Kopparberg Alcohol Free Mixed Fruit in the UK’s only alcohol-free cider range. Kopparberg head of marketing, Rob Calder, says, “Our alcohol-free […]

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PACKAGING: Round-up

Here is your weekly round-up of Packaging news. If you have a news item you would like to submit for next week’s round-up, please contact Carly Wood at carly@bellpublishing.com. UK brewer Molson Coors is launching a full brand redesign of its original and cherry flavoured Carling British Ciders to boost the range’s position as a […]

Refreshed design

UK brewer Molson Coors is launching a full brand redesign of its original and cherry flavoured Carling British Ciders to boost the range’s position as a premium, modern cider. In research, consumers perceived the new look as being more premium, modern, distinctive and refreshing, and, importantly, found that they are more likely to purchase the […]

Canadean’s trends for 2015

As the end of 2014 draws near, Canadean has forecasted the top trends which it believes will influence consumer behaviour in 2015, along with an insight into how manufacturers and marketers can target these evolving consumer needs to drive sales over the next year. They are: From mass produced to personalised – Canadean predicts that the […]

Winter cider

Turning its attention to the colder months Kopparberg has launched Kopparberg Spiced Apple, which meets the increasing demand of consumers who view cider as an all year round drink. Full of winter flavour, it has a warming sweetness, balancing cinnamon notes with a woody aroma. The cider is delicious over ice but can also be […]

UK premium drinks market update

Research and Markets has announced the addition of the Premium Lagers, Beers & Ciders Market Update 2014 report to its offering. In 2013, the UK market for premium lagers, beers and ciders was estimated to have grown by 0.5% in terms of value, representing the market’s fourth consecutive year of annual value growth. It is […]

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A crafty approach to private label alcohol

Opportunistic retailers are striving to add credibility to private label (PL) alcohol by pushing the boundaries of quality, value, and consumer expectations. This is timely news given Datamonitor Consumer’s recent research showing that this sector has the lowest level of consumer sentiment in the FMCG space. Only a third of consumers say that PL alcoholic […]

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New lightweight bottles for Thatchers

Thatchers Vintage 2013 is the first of the brand’s packaged ciders to feature new lighter weight glass bottles. The new style 500ml bottle, now embossed with the Thatchers name across the shoulder and featuring a slimmer neck, represents an 18% saving in weight. The bottle has been designed and produced by Ardagh Group. When Thatchers […]

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Growing thirst for premium cider

According to the National Association of Cider Makers (NACM), in a buoyant market consumers are enjoying more cider than ever before and trading up for pricier, artisan versions of the drink. Figures show that sales of top tier premium cider in the ‘take home’ sector reached £75 million in June this year – an increase […]

Magners unveils twist to berry cider

Irish cider brand Magners has unveiled a new look and bottle size for its Orchard Berries flavour – previously named Magners Berry – a clear 500ml bottle which shows the red colour inside. In addition, Magners’ mixologists have created a range of cocktails using the product to coincide with the launch of the new look bottle. […]

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Food and Drink Technology