Strawberries and creme bar

Cadbury Dairy Milk is relaunching Cadbury Dairy Milk Strawberries and Creme. Available to order now, the limited edition 120g tablet combines Cadbury Dairy Milk with a creamy strawberry filling.

Cadbury Dairy Milk Strawberries and Creme was launched in Summer 2013 and returned in 2014 due to popular demand. Only a limited number will be produced, so when it’s gone, it’s gone – helping to bring a new burst of excitement to the category in the summer months.

Matthew Williams, marketing director at Mondelēz International, says, “This limited edition tablet brings together the taste of strawberries and cream – a British summer icon – with the nation’s favourite chocolate in a product consumers will love.

“The flavour of strawberry is hugely popular, and brings with it the recollection of those long, relaxing British summer days watching sport in the sun. So even if the weather doesn’t play ball, people will still be able to enjoy their CDM Strawberries & Creme!”

Related content

Leave a reply

Food and Drink Technology