Launch of Vitafoods Asia ‘a great success’

The debut of Vitafoods Asia proved a hit with exhibitors and visitors alike when it launched in Hong Kong earlier this month, say organisers.

With more than 2,150 attendees from over 40 different countries – including Australia, Malaysia, China, Japan, Thailand, Vietnam and Cambodi – a making their way through the doors over the course of the three days, the nutraceuticals, functional food and drink ingredients event exceeded all expectations, according to event director Chris Lee.

“We’re delighted the event was received so well – it just goes to show the market for pan-Asian nutraceutical, functional foods and functional drinks ingredients is very strong. Plans are already well underway for next year’s show and we’re now planning the strategy to give even more value through education and innovation for visitors and exhibitors to Vitafoods Asia 2012.”
 

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