Time for tea solutions
Treatt has expanded its range of natural tea solutions with the launch of Darjeeling Tea Treattarome and Rooibos Tea Treattarome.
The distillates promise delicate natural tastes that impart an authentic tea flavour to ready to drink tea applications, as well as alcoholic beverages and some juice based drinks.
The Darjeeling variant captures the refined, heady aroma of true Darjeeling tea, with delicate floral character. It features warm, spicy notes with just a hint of honey sweetness to impart a distinctive flavour. The rooibos option delivers an authentic and well rounded rooibos character to a variety of beverage applications. The essence provides a spicy and fruity front end with a robust earthy chai finish.
Douglas Rash, group vice president of global sales at Treatt, says, “The ready to drink tea industry continues to expand. However, as the sector becomes more saturated, progress can stagnate. It is therefore imperative that beverage formulators continue to develop their products to remain competitive in the market, and taste is critical to creating products that become firm consumer favourites.”
