WRAP unveils five-year plan

WRAP has released a five-year plan, which aims to revolutionise the way that resources are used.
Resource Revolution: Creating the Future sets out how WRAP will work with businesses, governments and consumers to create the step change needed to meet the demands of the future generations.

Increased pressure on the world’s natural resources brought about by rising populations means a step change is required in the way we produce and consume products and services. WRAP’s five-year plan challenges the business as usual approach to consumption and encourages people to adopt the three ‘R’s of the future.

This will mean:
• Re-inventing how we design, produce and sell products
• Re-thinking how we use and consume products
• Re-defining what is possible through re-use and recycling.

WRAP will be working in three priority areas where it can make the biggest impact – food and drink, clothing and textiles, and electricals and electronics. Together, the collective impacts of these areas account for:
• 25% of the UK’s carbon footprint
• 80% of the UK’s water footprint
• 40% of UK household waste.

Dr Liz Goodwin, CEO of WRAP, says, “We have a clear five-year plan of where and why we need to take action to create a sustainable future. There is still much to do. WRAP will continue to operate in the way it always has – starting from the evidence and then working in collaboration, at the interface between business, governments and consumers to help facilitate and catalyse the change we require to bring about the resource revolution.”

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