Low calorie ice tea
Natural drinks brand Virtue Ice Tea has launched two ice tea varieties: Lemon and Strawberry & Peach.
At only 19 calories per 100ml, the low calorie ice tea is enriched with antioxidants, vitamins and minerals, and contains no refined sugar or artificial ingredients.
With its list of clean label ingredients, Virtue aims to appeal to health conscious customers looking for a refreshing alternative to fizzy drinks, sugary juices or water.
Founder Rahi Daneshmand believes the new teas could rival the success of coconut water in terms of growth potential. “Our ice teas contain fewer calories and less fruit sugars than coconut water, with far more palatable flavours,” Daneshmand comments. “Initial interest has been phenomenal.”