Energy bars in compostable packaging

German brand Jäger und Sammler has chosen Innovia Films’ compostable flexible material NatureFlex as the packaging for its range of energy bars.

NatureFlex film begins life as a natural product – wood – and breaks down in a compost bin within a matter of weeks, yet also offers advantages for packing and converting such as inherent deadfold and anti-static properties, resistance to grease and oil, good barrier to gases, aromas and mineral oils and a wide heat-seal range.

Jäger und Sammler energy bars are gluten-free and contain no added preservatives or flavour enhancers. They are available in three flavours: fruity (suitable for vegetarian diets), fiery (suitable for vegan diets) and hearty, and combine a mix of high nutrients with digestible carbohydrates, vitamins, essential fat and proteins. The hearty variety contains red deer jerky. It is the first energy bar in Europe to introduce dry meat suitable for paleo (extreme high protein) diets.