Radler launch
Germany’s market leading Krombacher Brewery is launching its Krombacher Radler brand in the UK.
Imported by Morgenrot, it is the best selling radler in Germany with three times more market share than its nearest rival.
Produced in Krombach since 2002, it is made from 50% original Krombacher pils and 50% of a bespoke made lemonade developed and produced specifically at the brewery. Offering zesty refreshment with the backbone of a pils, the radler has an ABV of 2.5% and is available in a 33cl bottle.
Yellow in colour, the beer develops and retains a fine head with the aroma of lemons.
